A media kit, or press kit, is a packaged set of facts and assets that journalists and partners use to cover your company accurately. It typically includes a company overview, key stats, bios, product descriptions, logo usage rules, and press-contact details — all of which this builder generates.

What is company boilerplate?

Boilerplate is the standard one-paragraph description of your company that appears at the bottom of every press release. The builder writes a boilerplate from your name, founding year, and one-line description so it stays consistent across all releases.

Why include brand-asset usage guidelines?

Usage guidelines tell journalists and partners how to use your logo, name, and colors correctly — clear space, what not to do, and where to download approved files. Including them prevents stretched logos and wrong colors in published coverage.

What statistics should I include?

Include the figures that establish credibility and scale: users or customers, revenue or growth, markets served, team size, or funding. Use concrete, current numbers. The builder formats whatever stats you provide into a clean fact list.

Who should the press contact be?

List a real person or team who can respond quickly to media inquiries, with an email and ideally a phone number. A media kit with no reachable contact wastes the journalist's interest, so this field is part of every kit the builder produces.

Press / Media Kit Builder

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Everything a journalist needs in one document

When a reporter or partner wants to cover your company, they need facts they can trust fast — and a missing boilerplate or wrong logo color ends up in print. This builder packages the standard media-kit sections: overview, key stats, bios, product descriptions, brand-asset guidelines, boilerplate, and a press contact.

How it works

The tool takes your company name, founding year, location, and one-line description and writes an overview plus a reusable boilerplate paragraph — the standard block that closes every press release. The statistics you list are formatted into a clean fact sheet that establishes scale and credibility. Founder and team bios, product descriptions, and press-contact details are each placed in their own labeled section. A brand-asset usage block reminds journalists about logo clear space, approved colors, and what not to do, so coverage represents your brand correctly.

Tips and example

Keep the one-line description tight: the all-in-one booking platform for home services is better than a paragraph.
Use current, specific stats — 12,000 active users across 4 countries carries more weight than thousands of users.
Write the boilerplate once and reuse it verbatim everywhere; consistency is what makes it boilerplate.
Always list a reachable press contact with email; a kit no one can follow up on rarely earns coverage.