What is the best Pinterest Pin size?

The recommended standard Pin is 1000 by 1500 pixels, a 2:3 aspect ratio. This vertical shape fills the most feed space without being truncated. Pinterest accepts ratios from 2:3 up to roughly 1:2.1, but 2:3 is the safest default.

What size is a Pinterest Idea Pin?

Idea Pins and video Pins use a 9:16 full-screen vertical format at 1080 by 1920 pixels. This is the same portrait shape as stories on other platforms, so a single export can be reused across formats.

What aspect ratio does Pinterest prefer?

Pinterest is a vertical-first platform and favours 2:3 for standard image Pins and 9:16 for Idea and video Pins. Square 1:1 Pins work but take less feed space, and very tall Pins beyond 1:2.1 get cropped in the feed.

How long can a Pinterest video be?

Standard video Pins can run from 4 seconds up to 15 minutes, though 6 to 15 seconds performs best for discovery. Idea Pin video segments are capped at 60 seconds each. Keep files under the recommended size limit for fast loading.

What file formats does Pinterest accept?

Pinterest accepts PNG and JPEG for images, with PNG preferred for graphics and text-heavy Pins. Video Pins accept MP4, MOV, and M4V. Standard image files should stay under 20 MB and video Pins under the 2 GB ceiling.

Pinterest Image & Video Size Cheatsheet

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Pinterest is the most format-sensitive of the major platforms: a Pin that is the wrong aspect ratio gets cropped in the feed and loses reach instantly. This cheatsheet lists every official Pinterest image and video size and ratio in one place so you build on the right canvas the first time.

How it works

Each Pinterest content type has a recommended export size and aspect ratio. The tool stores the official figures and lets you copy any of them:

standard Pin   = 1000 × 1500  (2:3)
idea / video   = 1080 × 1920  (9:16)
square Pin     = 1000 × 1000  (1:1)
board cover    = 600 × 600    (1:1)
profile photo  = 165 × 165    (1:1, circle-masked)

Aspect ratio is width ÷ height reduced to whole numbers; designing to the listed ratio is what stops the feed from cropping your Pin.

Tips and notes

Default to the 2:3, 1000 by 1500 standard Pin — it occupies the most vertical feed space without truncation and is what Pinterest’s own analytics favour. Reuse a single 9:16 export for both Idea Pins and video Pins. Keep text in the central 80 percent of any Pin so platform overlays and the saved-Pin chrome never cover it, and export at exactly the listed sizes or a clean 2x multiple to keep everything sharp on high-density screens.