How long can a Pinterest video be?

A standard video Pin can run from 4 seconds up to 15 minutes. For organic reach, Pinterest and creators find that 6 to 15 seconds performs best, so the long maximum exists mainly for tutorials and longer-form content.

What is the Idea Pin video length limit?

Each video segment within an Idea Pin is capped at 60 seconds, and you can chain multiple segments together. A single clip longer than 60 seconds will not upload as one Idea Pin segment and must be split.

What is the best length for a Pinterest video?

For discovery and saves, 6 to 15 seconds is the sweet spot. Short, loopable videos hold attention and replay, which Pinterest's algorithm rewards. Longer videos suit how-to content where the value justifies the runtime.

What is the minimum Pinterest video length?

Standard video Pins require at least 4 seconds. Anything shorter is rejected at upload. Pinterest ad video Pins share the same 4-second minimum, so always pad very short clips to clear the floor.

How long can Pinterest video ads run?

Pinterest video ads accept the same 4-second to 15-minute range as organic video Pins, but the recommended ad length is 6 to 15 seconds. Most advertisers keep ads in that short window to maximise completion and click-through.

Pinterest Video Length Checker

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Pinterest accepts video from a 4-second floor to a 15-minute ceiling, but each format has its own limits and a much narrower range that actually performs. This tool checks a duration against every Pinterest video format and flags exactly which ones it qualifies for.

How it works

Each Pinterest video format has a minimum and maximum duration in seconds. The tool compares your video length to each one and marks it pass or fail:

standard video Pin = 4 s … 900 s (15 min)
idea pin segment   = 1 s … 60 s
video ad           = 4 s … 900 s
optimal range      = 6 s … 15 s  (best for discovery)

A format passes when min ≤ duration ≤ max. The optimal range is highlighted separately because clearing the limits is not the same as performing well.

Tips and example

A 45-second clip qualifies as a standard video Pin and an Idea Pin segment but sits above the 6-to-15-second discovery sweet spot, so consider trimming it for feed reach or keeping the full length only if it is a tutorial. A 90-second clip clears the standard Pin and ad limits but is too long for a single Idea Pin segment and must be split. When in doubt, aim for a short, loopable cut around 8 to 12 seconds for the best balance of reach and watch time.